All costs involved are clearly itemized upfront, in an easy to understand way. The primary variables to build costs are complexity & scope.  Prior to starting work, we will review the project proposal together.

Any business type can benefit from an effective web presence. A website is a fundamental part of competing online.  On the user journey online, nearly all roads lead back to your website. Depending on who you ask, the quality of your website is a reflection of your business standards.  

A surprising number of live websites simply do not provide a clear value to the site visitor.  Improper implementations, unoptimized content & broken functions are common.  My goal is to be your resource for building on the web. 

In order to produce a unique website specific to your requirements,  your notes & feedback along the way are very important.  Logos, colors, fonts, images & text about your business that you provide are extremely valuable, because no one knows your business better than you.

Do it yourself site building platforms can be a tempting option for a new business owner. These platforms are better suited for personal projects, not for established businesses seeking to compete on the web over time.  Be cautious over investing in these services, as they are proprietary platforms, offering limited functionality for future integrations, and are ultimately designed for vendor lock. 

I can help B2B and B2C businesses build their web presence with best practices, in a wide range of professional verticals. Depending on the complexity & scale of web operations, such as e-commerce or digital products, you may already have in-house support to manage your business operations.

With hands-on experience managing projects and hiring developers in the past, I am uniquely qualified to help business owners build on the web.  I am constantly learning and can save you time, since I have experienced the pain points of competing online. My goal is to be a resource beyond websites. 

Beware of the “all-in-one solutions” pitching your specific niche. Industry knowledge is important, however, this percieved signal of trustworthiness is commonly misused as a distraction from more important factors in marketing online.  Before you compete on the web, educate yourself about digital marketing basics, ask questions & protect your best interests.  

In nearly all scenarios, paid marketing should come after organic targeting and before social content. Typically, organic efforts will cost 1/5th of paid Ads and 1/3th of social media promotion over time.

I can help with 3rd party integrations, accepting client payments, scheduling software setup, go-to-market strategies, data visualizations, keynotes, infographics & competitive web analytics.

Once a project begins, you can expect to see progress reports from me within a few days.  Depending on the complexity, most projects go live within a few weeks.